Know-Fight-Win! PR Pro Takeaways from the Biggest and Best Political Campaigns
From rough-and-tumble rhetoric to hyper-targeted mini campaigns to real-time crisis management, the best (and worst) of the 2018 election cycle has plenty of lessons to teach an PR pros who promote products, services and ideas. After all, who better to help us all execute launches than the consultants charged with helping voters become aware of, embrace and vote for candidates and issues at all levels?
Join us on Wednesday, February 20 as we bring together a panel of local experts to share their lessons learned—strategies, tactics and ethical dynamics—in the whirlwind world of high-stakes political communications.
Frank is the Director of The Institute for the Public Trust in Raleigh, North Carolina which recruits and trains top-flight new candidates to run for public office.
Frank Hill has been in and out of politics and government for the past 35 years. He ran for Congress in 1984 in NC-2 and became chief of staff to former US Congressman Alex McMillan of Charlotte, NC (NC-9) for a decade.During that time, he was appointed Budget Associate on the House Budget Committee where he focused on Medicaid, Medicare and health-related issues. In 1994, he worked on the Entitlement and Tax Reform Commission set up by President Bill Clinton to address the coming tidal wave of entitlement spending. In 2002, Frank served as her first chief of staff to Senator Elizabeth Dole (R-NC) until 2004.
A co-founder of Nexus Strategies, Morgan Jackson is a veteran of a number of high profile political and public policy efforts and possesses a vast network of relationships with national, state, and local elected officials, news, and policy makers.
During his career, Jackson has served in senior roles with presidential, gubernatorial, and congressional candidates, as well as advising Governors, US Senators and Members of Congress, Council of State members, Legislative leaders, and the state Democratic Party. A longtime advisor to Governor Roy Cooper, he was instrumental in the historic 2016 campaign that resulted in the first defeat of an incumbent Governor in North Carolina history. His years of experience and relationships provide valuable insight to clients seeking to navigate the often murky waters in Raleigh and Washington, DC.
Jon Camp recently left ABC11 as the Managing Editor of the station’s investigative unit. Before that, he trolled the halls of North Carolina’s General Assembly, earning distinction from the Washington Post as one of the top political reporters in the state.
Over his nearly 20 years in the business, Jon remained committed to holding powerful people accountable and reporting back to viewers through honest, compelling, and compassionate storytelling. Jon’s worked up and down the TV-news food chain, from lugging a camera in Watertown, NY to sitting behind an anchor desk in Portland, ME. He ranks his work with ABC11’s I-Team as the best yet in his Emmy award winning career.