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January 2021 PD Event (Virtual): How 2020 Changed Influencer Marketing

January 21 @ 11:45 am - 1:00 pm

The events and hardships of 2020 compelled many influencers to pivot away from their normal content to focus on activism. For many, it just didn’t feel right to post according to their regularly scheduled program in the midst of a pandemic, civil unrest and a divisive and anxiety-filled election season. Now with a new year on the horizon, what’s next?

Join on Thursday, January 21, at 11:45 a.m. for our virtual professional development event featuring Abigail Quesinberry, VP of Social Media & Influencer Marketing at French/West/Vaughan to learn all this and more.

Abigail has more than 15 years of experience engaging audiences on behalf of top-tier brands. Client work at FWV includes Wrangler Jeans, Pendleton Whisky, DISNEY Princesses, NC Sweet Potato Commission, and many others. Prior to joining the agency, Abigail managed public relations and social media programs for the Ad Council, did publicity for Cookie Monster and friends at Sesame Workshop, worked on communications campaigns with the U.S. Fund for UNICEF, and fundraised for Amnesty International and The Nature Conservancy. Abigail has a B.A. in environmental studies from the University of North Carolina at Chapel Hill.

January 2021 PD-Event

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Details

Date:
January 21
Time:
11:45 am - 1:00 pm

Organizer

NCPRSA

Details

Date:
January 21
Time:
11:45 am - 1:00 pm

Organizer

NCPRSA

NCPRSA Refund Policy

For NCPRSA events (professional development, networking, skills, etc.), no refunds will be issued if the event is postponed by the Chapter due to an act of nature (snow, hurricane, etc.). If the Chapter cancels the event, refunds in full will be made as soon as feasible. If for some reason you are unable to attend an event for which you registered and paid, no refund will be issued, so we encourage you to transfer your registration to another professional.