Patrice Tanaka, Founder & Chief Joy Officer of Joyful Planet which is focused on life purpose and organizational purpose, will conduct this webinar to help NC PRSA kick off the New Year. Patrice says, “Instead of making yet another New Year’s resolution, which statistics sadly indicate an 80 percent failure rate, think about what is most important for you to accomplish in life and articulate that in a succinct statement of purpose.” She explains that discovering and living your purpose is the single, more efficient, and powerful thing you can do to unleash your leadership potential and the joy of a more successful and fulfilling life in 2022 and beyond. Following this webinar, Patrice will work one-on-one with attendees interested in discovering and articulating their life and leadership purpose.
Patrice Tanaka is a best-selling author, public speaker on business and life purpose, serial entrepreneur and co-founder of three award-
winning, PR & Marketing agencies and the consultancy, Joyful Planet, focused on helping individuals and organizations discover and actively live or “operationalize” their purpose to unleash greater success, fulfillment and joy in their personal lives, workplaces and communities.
Life and organizational purpose are the subjects of Patrice’s best-selling books, Beat the Curve and Performance360. Patrice has been honored by PRWeek (Hall of Fame inductee), PRSA Foundation (Paladin Award), PRSA (Paul M. Lund Award for Public Service), New York Women in Communications (Matrix Award), Working Mother magazine (“Mothering that Works” Award), Girl Scouts of Greater New York (“Women of Distinction” Award), Asian Women in Business (“Entrepreneurial Leadership Award”), University of Hawaii (“Distinguished Alumni Award), among others.
She is Immediate Past Co-Chair and now serves on the Executive Board of the Diversity Action Alliance, a PR industry-wide coalition of 15 influential organizations committed to action on diversity, equity and inclusion. Patrice has also served as a trustee and volunteer for many organizations committed to girl- and women’s leadership development, economic empowerment and gender equity. She is also a vocal advocate for the AAPI community.
Patrice was born and raised in Hawaii, but has lived in New York City for most of her adult life. She calls Hawaii “home” and is committed to living her life with the “Aloha Spirit.”